Monday, February 8, 2010

KIKS and Chicks...

"Community of the sneaker nuts, by sneaker nuts, for sneaker nuts." - KIKS TYO

KIKS TYO is a Japanese apparel label that fuses two things together that typically appeal to the male sneakerhead audience.  The obvious...and women, most of which are models or even singing groups. However, those being their most recognized designs, the brand also fuels their appeal by using other cultural references within the sneaker community. Concepts featuring the classic Jumpman logo, utilizing color palettes that reflect signature colorways, and many other popular icons. They started with t-shirts and have since then expanded their offerings to accessories, bottoms, cut & sew, and many major collaborations with other brands relevant in the industry. 



Images courtesy of KIKS TYO

No comments:

Post a Comment